Camp Management & Marketing Associates


Marketing Solutions
CMMA Strategic Marketing Solutions have proven themselves by consistently generating first year sales growth of 25% - 40%. These pre-packaged solutions reduce your marketing start-up costs while enabling you to quickly pick low-hanging-fruit.

 
 

 
Marketing Wizard

 
Deluxe Marketing Service
Prospect 500 CRM
 
Do-It-Yourself Marketing CAMPAIGN
 
Turn-Key Remote Marketing SERVICE
 
 
  • 500 Non-Profit Prospects
  • Surrounding Your Camp
  • Centers of Worship
  • K-12 Schools
  • Colleges & Universities
  • Youth Organizations
  • Special Interest Organizations

  • CRM (Customer Relations Manager)
  • Sort, Segment and Organize by:
  • Organization Name
  • Street Address
  • City
  • State
  • Zip
  • Telephone
  • Organization TYPE
  • Distance (from Camp)
  • Dynamic, Real-Time
  • Note-taking
  • Updating
  • e-Mailing
  • Calendaring
  • Contact Reminders
  • Data Import & Export

On-line Access
 
One-time fee . . . . . . . . . . $495


 
Add to Cart
One Payment @ $495

 
 
  • Customized 8-Phase Marketing Plan
  • Situation Analysis
  • Marketing Objectives
  • Budget Strategy
  • Market Analysis
  • Product / Service Strategy
  • Promotion Strategy
  • Pricing Strategy, and
  • Placement (Delivery) Strategy

  • Interactive Marketing Wizard
  • Our unique online Wizard guides you to:
  • identify your Target Market
  • prioritize your Top 3 Niche Markets
  • lay-out a 1-year Promotion Strategy
  • create a Positioning Strategy
  • identify Cross-Sale Opportunities
  • develop an intentional Pricing Strategy
  • brainstorm new Delivery Strategies, and

  • Personal MARKETING COACH
  • Our Professional Marketer coaches you, via phone and e-mail, during each of the final five (5) phases of the Marketing Wizard.

  • 17 TEMPLATES to facilitate & document your comprehensive Marketing Plan,
  • Budget Matrix TEMPLATE
  • Call List TEMPLATE
  • Market Matrix TEMPLATE
  • Product Matrix TEMPLATE
  • Media Matrix TEMPLATE
  • Promotional Matrix TEMPLATE,
  • Camper Days Matrix TEMPLATE
  • Occupancy Rates Matrix TEMPLATE
  • Strategy-Tactic-Activity TEMPLATE
  • Track & Evaluate TEMPLATE
  • Cost Matrix TEMPLATE
  • Price Matrix TEMPLATE
  • Place Matrix TEMPLATE
  • Mail-Merge TEMPLATE
  • Event Flyer TEMPLATE
  • Tri-Panel Camp Brochure TEMPLATE
  • Group Leader Handbook TEMPLATE

On-line Access
 
One-time fee . . . . . . . . . . $895

or 2 monthly payments of $495 each

  View Side-by-Side Comparisons
 
  View Wizard Sequence with Overview
 
Add to Cart
One Payment @ $895

Add to Cart
Two Payments @ $495
*One now. The second on this day next month.
 
 
  • Customized 8-Phase Marketing Plan
  • All 8-Phases from the Advanced Plan Package!

  • Advanced Interactive Marketing Wizard
  • All of the Interactive Marketing Wizard features from both the Quick-Start and the Advanced Plan packages!

  • Personal MARKETING COACH
  • The same 8-Phase support from our Professional Marketer, PLUS bi-monthly teleconference calls throughout the 12-month contract.

  • 17 TEMPLATES to facilitate & document your comprehensive Marketing Plan
  • All 17 Templates from the Advanced Plan, PLUS...

  • We Do The Work!
  • We Gather & Build a Prospect List
  • We Direct Mail up to 500 Prospects (3 times)
  • We Phone up to 500 Prospects (1 time)
  • We Track & Evaluate Results
  • We Administer an Online Guest Survey
  • We create the following:
  • Tri-Panel Camp Brochure
  • Matching PDF Brochure
  • Event Flyer
  • Group Leader (Site Visit) Handbook
  • End-of-Season Newsletter
  • We complete the applicable Matrices:
  • Budget Matrix
  • Call List
  • Market Matrix
  • Product Matrix
  • Media Matrix
  • Promotional Matrix
  • Camper Days Matrix
  • Occupancy Rates Matrix
  • Strategy-Tactic-Activity Chart
  • Track & Evaluate Table
  • Cost Matrix
  • Price Matrix
  • Place Matrix
  • Mail-Merge(s)

On-line Access
 
12 monthly payments . . . . $595 each

  View Side-by-Side Comparisons
 
  View Wizard Sequence with Overview
 
Add to Cart
Twelve Pmts @ $595 each
Inquiries:   marketing@cmma.us
Copyright 2011 Camp Marketing & Management Associates · All Rights Reserved · P.O. Box 2957 · Wrightwood, California 92397 · 760.249.3222 · info@cmma.us